Blog

The latest-and-greatest insights from TVSquared

SpotX Integrates TVSquared for Transparent, Real-Time, Global CTV Measurement & Attribution

DTCs Learning from the Masters – Brand Building & Reach

DTCs’ TV Revolution & What the “Old Guard” is Learning from It

Leading Industry Participants Launch New Initiative Exploring the Future of the U.S. Data-Driven TV Ecosystem

Women of TVSquared Spotlight: Part 3

AdTech Leaders Unite to Measure the Ad Council & COVID Collaborative’s COVID-19 Vaccine Education Initiative – the Largest PSA Campaign in U.S. History

Women of TVSquared Spotlight: Part 2

Women of TVSquared Spotlight: Part 1

Oprah’s Harry and Meghan Interview Gains Huge UK Audience for Advertisers

Former Kantar Media Global CEO Andy Brown Joins TVSquared as Executive Advisor

Advertisers Need to “Always Be Activating” When it Comes to TV Audiences

Why TV Advertisers Need to Tune In to Audience Trends to Thrive

TVSquared Teams Up with Experian to Power TV Ad Measurement & Deliver Audience Insights at Scale

NVF Roadmap: What Does the Gold Standard for CTV Measurement Look Like?

VAB Inspire: Realize the Power of Cross-Platform TV Advertising with TVSquared

TVSquared’s ADvantage XP First to Bring Standardized, Cross-Platform Measurement & Outcomes to TV

Advertisers, Take a Cue from Jack: Be Nimble & Be Quick

Shaping Your Streaming Strategy, with Tubi and TVSquared

ANA’s Marketing Futures Podcast: TV’s Watershed Moment

How Are DTCs Taking Advantage of OTT Platforms in 2020?

TVSquared Celebrates 1 Million TV Campaigns Measured

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